UFMCC General Conference July 1999 Workshop: Non-technical Internet Evangelism
by surprisedbyjoy@yahoo.com
www.soulfoodministry.org
Contents: (All email addresses in this document are used with permission)
1. Welcome and Introduction to Community.Com
The Internet has begun a spiritual revolution that many in the Church have yet to realize. Seekers, doubters and skeptics are searching for Internet spirituality resources. Literally millions of cyberpilgrims log on around the world. Almost every major world religion is on the ‘Net. With a click of the mouse, we can browse a Roman Catholic reading room, leap to an Orthodox Jewish discussion group and then visit an on-line meeting with Zen Buddhists. The Internet provides global and local virtual hyperspecific community and abundant spirituality resources for gay, lesbian, bisexual and transgendered (glbt) readers. Community.Com is today’s reality. The "Internet Café" provided by this year’s General Conference in Los Angeles, California (USA) is a dramatic example of how we are using the internet to stay in touch with our communities.
The Internet brings new challenges and opportunities for both the church and individuals online. How do we provide presence and ministry to searchers and lurkers in this new electronic medium? How do we train our churches and individual church members with resources to empower their faith sharing and spiritual friendship skills? How do we disciple and provide spiritual formation materials for our virtual visitors? How can we help them find local affirming church communities around the world?
As a former military chaplain, part of my ministry responsibilities were to provide spiritual training for lay leaders in the field on the front line. We now have a responsibility to provide some training for our online parishioners who yearn to share what they’ve experienced in God with others through the internet. They are praying with cyberfriends, referring people to web sites of spiritual hospitality and generosity and often engage in informal lay pastoral counseling. The ministry potential of reaching people with the loving and inclusive gospel of Christ is enormous. Through the internet we can live locally while sharing our faith experiences and stories globally. A magnificent spiritual revolution is occurring online. Every online person can be part of it. This is an adventure with God that has only just begun.
"I found God through the Internet!" Barna research reveals 1 in 6 (in the USA) will eventually have all their spirituality/religious needs met through the Internet. This has enormous implications for reaching people. How can we unleash God’s mighty power through Internet Evangelism? Our understanding of evangelism is immediately evident on the Internet. Here are just a few pictures of what Internet evangelism can look like:
3. Our Great Commission, the Internet Spiritual Revolution and multilingual, global opportunities:
Evangelism is God’s heartbeat and is the cutting edge of the church. Evangelism affects everything we do and has been wisely compared to the Hindu fable of 6 blind men describing the elephant from their limited perspective. Many people have been "turned off" pressured into "making a decision" by homophobic televangelists and marketing techniques. They suffer from what I call "Bible Concussions." Deep spiritual injuries cause many gay, lesbian, bisexual and transgendered people to view the Christian church as "an enemy." As a result, we are "evangelism-phobic" and avoid even using this word due to deep spiritual injuries and misconceptions about what evangelism is.
We can begin to reclaim our spiritual great commission by teaching and sharing through a "beloved discipleship" theology of outreach and spiritual formation. This is quite simply based on Christ’s teachings and lifestyle through non-homophobic sacred literature known as the Gospels (Matthew, Mark, Luke and John) and book of Acts.
The Internet is an empowering information superhighway and offers us unlimited mission potential for intentional, international and local outreach. Every online Christian and church can participate. If indeed 1 of 6 in the USA alone will be using the internet as their primary resource for spirituality and religious experiences, we are called through the Great Commission mandate and Great Commandments to share our faith experiences with the Jesus of Nazareth with the "searchers and lurkers in cyberspace."
Jesus is our paradigm for evangelism and calls us into a lifetime of discipleship. Christ is the center and content of the gospel. The gospel is more than simplistic "plan of salvation" or "four spiritual laws" approach. Jesus calls us into the Reign of God as disciples with a vibrant spirituality and intensely personal and corporate life in God as the beloved. Belovedness is the core of our existence and message of Good News.
Each of us is called to be a Christian disciple, while being discipled and actively discipling others through the teachings of Jesus Christ in the Gospels. Whatever we believe evangelism is, it looks like us as we share our faith experiences in the first person singular. "This is my story, this is my song."
The internet is increasingly multilingual. To be culturally relevant, people need cyberdocuments and spiritual friends in their primary languages. The internet is full of international seekers, skeptics and doubters searching for spiritual answers and friendships for their many questions. The internet is one way to help many in their quest for God. Through online relationships, we can help many reclaim their belovedness in God, find virtual worshipping community and discipleship relationships.
4. The Great Commission or the Great Omission?
Let’s reclaim our Great Commission spiritual heritage. "God never called the world to attend church. God has called the church to go to the world." (Matthew 28:18-20; Luke 24: 45-49; John 20:21; Acts 1:8; 2: 1-13.) "Make disciples locally and globally." Jesus speaks in the Greek imperative. It is a command and not a suggestion. Discipleship evangelism takes dedicated effort, intention and commitment.
The primary objective of evangelism is discipleship and not church member recruitment. "The church’s main business is to service, reach and disciple people who do not yet understand, believe or follow Christ as Lord…all Christians are invited into a ministry of witness and invitation."
Discipleship defined by Willow Creek Church is "to help irreligious people become devoted followers of Jesus Christ." I would add religious people to this definition. We are "one beggar telling another where to get bread." Jesus is the spiritual bread and water of life people are searching for as we enter the new century. People need soul food and soul care to empower their soul sharing. This is discipleship-evangelism.
Discipleship-evangelism is the task of the 21st church and calling of every Christians throughout the ages. It is the gracious work of the Holy Spirit bringing people into divine encounters for spiritual conversation which lead to spiritual transformation through a personal relationship with Christ. This is a lifelong process.
The Gospels give us many pictures of seekers finding answers to their many questions with Jesus. John’s gospel is especially revealing of Christ’s spiritual hospitality and generosity with individuals. He met everyone with respect and listened closely to their many questions. He lingered in conversation with people. While he preached, taught and healed the crowds, he always took time for the one. I would suggest one is the most important number in God’s vocabulary. When we see Christ, we see God. We see God through Christ in the beautiful gospel stories. All the stories are completely non-homophobic.
John is the beloved disciple Jesus loved above all others. John writes as the beloved describing his Beloved Jesus. He alone describes the dramas of closeted Nicodemus (Nic) and the Samaritan woman (John 3 & 4). These stories give us beautiful examples of the stages of faith in process.
"Nic" met Jesus secretly at night, afraid of being "outed" by peers and colleagues. He was a religious professional. After a profound 1:1 conversation, he tried to defend Jesus without making a commitment. While he is never recorded as "making a decision," his actions speak louder than words at the cross (John 3:2ff; 7:50; 19:39). Jesus invited all into a personal relationship. Nicodemus was cautious.
Other new births/spiritual awakenings can be more dramatic. The Samaritan woman in John 4 is high drama indeed. She immediately became a "convinced Christian." She began sharing her personal Jesus relationship and experience with neighbors. She publicly invited them to meet the Amazing One.
We each begin to say "yes" to Christ through our unique personalities.
Dr. Robert Coleman defines evangelism this way: Evangelism is to present Jesus Christ in the power of the Holy Spirit, that people shall come to put their trust in God through Christ, accept Christ as Savior, serve Christ as Sovereign, in the fellowship of the church."
5. The Internet Spiritual Revolution is for the technically challenged and technically gifted
The Internet offers unlimited potential for creative ministries for technically gifted church members and technically challenged pastors and lay members in the church. People can work from their home computer or local library through cybernames. People can have a vibrant ministry online as a spiritual friend and prayer intercessor. Together we can copartner gospel outreach wherever one seeker is online.
We can live locally & serve globally in multicultural, multilingual outreach and discipleship relationships. Our 21st Century opportunities abound: 30 countries are in email dialogue with UFMCC Global Missions asking for churches. (Bulgaria, Brazil, Bangladesh, Cuba, Columbia, China, Chili, Fiji, Ghana, Greece, Haiti, Hong Kong, India, Indonesia, Italy, Japan, Korea, Lebanon, Lesotho, Liberia, Netherlands, Nicaragua, Peru, Poland, Russia, Singapore, Spain, Sri Lanka, Switzerland, Taiwan, Uganda, Uruguay, Ukraine, Venezuela and Zimbabwe) Spanish outreach alone can reach people in 9 of these countries.
6. Virtual realities, challenges and responsibilities
7. Would Jesus use a modem? Reflections on Acts
Yes! Lyle Schaller, an ecumenical church growth consultant, has said "any church not online is missing a magnificent opportunity." Jesus is using millions of modems through cyberspace pioneers such as the 1st Church in Cyberspace, Internet for Christians, individuals, local churches and many denominational web pages. There are abundant ministries now online that minister to "believers" and outreach seekers. There is an enormous need for pro-Christian, gay, lesbian, bisexual and transgendered affirming virtual web sites and ministry. The internet is here to stay. Let’s use it.
The early church gives us a picture of previously timid and now transformed Christians pulled out of their upper room and into public witness. Pentecost shows us the whole world is to hear the word of God through the ecclesia (Greek word used to describe the church). Ecclesia means "called out" and is a public community. The early church is mentioned 100 times in the New Testament and passionately shared the Jesus story.
We find interesting 1st century and 21st century parallels as we read the book of Acts: The Christian churches of Antioch and Jerusalem in Acts 11 and 15 are worth close study. The early church was passionate about evangelism and eagerly shared what they knew of the Amazing One, Jesus Christ (Acts 4:29, 31; 6:2, 4, 7; 8:4, 14, 25; 10: 36; 11:1, 19; 12: 24; 13: 7, 44, 46, 48, 49; 14:25; 15: 35-36; 16: 6, 32; 17:11, 13; 18: 5, 11; 19:10). Salvation is in Christ alone. This must be preached to all peoples. The early church stressed the centrality of Christ and gives us a 21st theology of world mission and evangelism. They had seen the compassionate face of Christ that hatred, violence, injustice, betrayal and death could not remove from this world. "To see Christ is to see God (Henri Nouwen). We too can become convinced Christians and see the face of Christ through reading the gospels. Our web pages and virtual outreach can help others read a gospel and see the face of Christ for perhaps the first time.
The Holy Spirit marks the beginning of active missionary work promoting the Reign of God (Acts 8:12; 14:22; 19:8, 20, 25; 28: 23, 31). We are empowered by the Holy Spirit in Divine appointments. The early church immediately reached out to outsiders. They made Christ visible, audible and personal in Holy Spirit power. Like the early church, we can expect special HS filling at special online times in our lives and through church/individual web page outreaches (Acts 4:8, 36; 6:3, 5; 7: 55; 9:17; 13: 9, 52). The Holy Spirit brings seekers to our web pages and brings many into online spiritual conversations as well as bringing their prayer requests to us.
From the very beginning, Christianity has been a magnificent lay calling. The believers shared the centrality of the Jesus story everywhere they went. The early Christians through the church constantly taught and proclaimed Jesus as the Messiah, rejoiced in obstacles, gossiped the gospel constantly as they scattered in persecution, preaching the kingdom of God in the name of Jesus Christ (Acts 5:42; 8:4, 12, 25, 35, 40; 10:36; 11:20). They baptized as they went in the name of the Trinity, approached spirituality seeking people and preached peace in Jesus Christ who is Lord of all. They spoke these words to people they normally would have nothing to do with. They created a spiritual revolution which continues this day. They shared the story from jails, in martyrdom, in their neighborhood, in existing religious institutions. From the beginning, they struggled to include people different from themselves. Sometimes this required reinterpreting ancient, cherished, traditional Levitical rules to let outsiders into the Christian faith. They constantly told the story of Jesus in his birth, life, through the centrality of the cross, his death and resurrection. They preached the drama of the gospel, our sin problem and Jesus as the only solution.
Their struggle is ours. How do we communicate a never-changing Christ in an ever changing world? They stayed with the centrality of Christ and the story of Jesus. Theirs was a precise message of death, burial and resurrection. They were the Easter people. They preached Jesus conquered death. Only Christ bore our sins. Our religions cannot compete. There is simply no other name at which every knee shall bow and every tongue confess as LORD (Philippians 2: 9-11).
8. The Basics of God’s Heartbeat and "Ah, Excuse me but what is a gospel?"
This is today’s great challenge for our churches in the 21st century: Help people of all sexual orientations read a gospel, linger with God, develop trust through prayers of the heart in an "agnostic world" where 50% in North America alone have no church memory, don’t know what a gospel is or what Christians celebrate on Easter. The Internet is one way to reach many. Those with computers often print off documents and share them with their friends. God’s Heartbeat and the value of one seeker is the heart of the gospel and seen in Luke 15. One is the most important number in God’s vocabulary. Our online saints virtually reach one by one by one.
The gospels of Matthew, Mark, Luke and John contain "80% of what we need for discipleship" (Dr. David Watson, Wesley seminary). Jesus had deep compassion for "lost people" (Matthew 9:36, Luke 10: 2-7; John 17). We are blessed with a magnificent Christian calling in both online and off-line outreach.
Some useful cyberevangelism documents (English and Spanish) for further development of "God’s heartbeat" and "Ah, Excuse me but what is a "Gospel"?" can be found at: http://soulfoodministry.org/docs/God’sHeartbeat.htm and http://soulfoodministry.org/docs/AhWhatIsGospel.htm.
9. Discipleship-Evangelism paradigm for Internet seekers
Discipleship involves growing, feeding and nurturing our seekers, babes in the faith and maturing Christians of all sexual orientations for ministry (Ephesians 4). John Wesley is credited with saying "conversion without nurture is a stillborn child." Bonhoeffer has said "discipleship is joy."
Ephesians 4:12 calls all of us to "equip the saints for the work of the ministry, for building up the body of Christ."
Eugene Peterson offers this insightful view about spiritual new birth: "It is the most significant event to be born anew, to be a new creature in Christ. But that significance and the excitement accompanying it do not excuse ignorance and indifference to the complex process of growth into which every Christian is launched via this new birth. Because growth involves so much, so much detail, so much time, so much discipline and patience-it is common to dismiss it and turn our attention to something we can get a quick handle on: the conversion event. Evangelism crowds spirituality off the agenda. But having babies is not a vocation; parenting is. It is easier, of course, to have babies. But a church that refuses or neglects the long, intricate, hard work of guiding it’s newborn creatures into adulthood is being negligent of most of what is Scripture (Living the Message. Daily Reflections with Eugene H. Peterson. Harper San Francisco: 1996, p 283).
Jesus took people beyond John 3:16 into a lifestyle of "beloved discipleship." We can help our virtual seekers begin beloved discipleship through our web pages and friendships with spiritual mentoring. Help glbt seekers reclaim non-homophobic sacred literature and belovedness online with care-fully, prayer-fully written bible studies, prayer helps, spirituality links and trained online Christians for follow up. Help them be spirituality empowered as convinced Christians through the gospels.
John’s gospel is a non-homophobic love story between Jesus and beloved John that invites us into a Love story. Love is the primary motive in evangelism. Friendship with Jesus is a powerful spiritual heritage. This friendship is ours through persecution, danger and oppression.
Discipleship can be summed up in two words uttered by Christ in the Greek imperative. "Follow me" (John 1:40, 43; 10:4, 27; 12: 26; 13: 37; 18: 15; 21: 19). The first documented word for Christian seems to be "disciple" (see Philip’s story in John 1: 43-44; 6:5; 12:22; 14:8-10, Acts 8). "Disciples are made, not born."
We can help our people become "convinced Christians" through reclaiming a beloved John and beloved Jesus lifestyle for all sexual orientations. Dietrich Bonhoeffer writes about the "trilogy of discipleship" in The Cost of Discipleship. The trilogy is found in John chapters 3, 13, 15 and involves spiritual rebirth/awakening lived through a lifestyle of humble service and faithfulness as Christ’s beloved in persecution.
God sent Christ to the world. Christ sends us to families, neighborhoods and the secular marketplace. We have a mission to the world that people might believe in Christ (John 17: 21, 23). People are to say "yes" to Jesus Christ. We are witnesses of God’s great love in our lives.
Some would call this "Oikos/Frangelism." Oikos is powerfully experienced on the internet as "community.com" relationships. Oikos is the Greek word for household and this includes friends and families of choice. Expect these Divine oikos appointments while chatting and surfing the ‘Net. People will be genuinely curious about how we became Christians and what Christ means to us. Some will ask us to explain the gospel as we understand it online. If we can train our people with follow up web sites and other Internet resources, they will be empowered in their witness and God will honor our efforts. God delights when the one is found. Heaven celebrates and angels rejoice.
Praise is our primary language in evangelism and this includes the Internet! Please see the article "What Does This Mean?" at http://soulfoodministry.org/docs/WhatDoesThisMean.htm. As we share our faith, expect amazement, criticism and perplexity. Expect the Holy Spirit to empower our virtual conversations and prayers.
Online and off-line, we have a three pronged evangelism focus:
10. Link evangelism and the Gutenberg-Luther revolution (Printing Press and Spiritual Reformation)
"The Internet is like drinking from a firehose." Help them drink through "link evangelism." Here is a small selection of brilliant links worth browsing and learning from. Carefully chosen links can help guide our readers to well chosen web sites of spiritual empowerment, virtual community and seminary level resources and digital libraries. Please note not all selected examples are welcoming or affirming of gay, lesbian, bisexual and transgendered seekers. Take what is useful for your personal ministries.
11. Technically gifted and Technically challenged people can work together
12. Training Internet prayer intercessors with boundaries and accountability:
We can train and help our churches succeed in virtual prayer ministry, setting boundaries and learn how other effective virtual prayer outreach is taking place. Prayer is an essential part of our Great Commission calling (Matthew 9/Luke 10/John 17). We are to open our eyes and pray for people to experience God. Evangelism without prayer is arrogant and unproductive. Prayer empowered evangelism transforms lives, opens hearts and is God’s way. When two or three are gathered and praying in Christ’s name, miracles happen in cyberspace. Internet prayer teams are vital for every church web presence. The following URL’s are worth visiting, sending an email prayer to, and are samples of different prayer models to learn from. Each varies in follow-up, suggested prayer length and number of requests, and some are more personal than others.
13. Writing cyberevangelism documents for seekers, new babes and growing Christians:
We can develop church planters, seminarians, missionaries, laity and lay leaders through care-fully, prayer-fully well written multilingual, multicultural Internet documents. A list of glbt accepting seminaries is available through UFMCC HQ. Consider posting these seminaries on your web page. GLBT readers are often amazed that so many high quality schools are available to them. Help people develop and grow into seminary to become quality leaders in the church.
14. Important Translation Lessons Learned
English is not the only language on the Internet. Many glbt virtual seekers do not speak English as a secondary language. Our cultural and generational slang and contemporary idiom is difficult to understand for international visitors.
Two examples: The cherished North American college student’s expression "Butt crack of dawn" is both difficult to translate, hard to understand in other cultures and could be offensive to some readers. They may never return. Yet for youth and young adult outreach in North America, it could be highly effective. Later we worked with a Russian translator suggested by a secular non-profit organization via the Internet and found "There is no word for politically correct in Russian." Our soulfoodministry.org cyber evangelism document needed revising. We discovered our cherished inclusive North American language was actually offensive to Russian culture.
Care-fully and prayer-fully consider translation challenges, issues, rewards of multilingual, multicultural, international outreach and costs. Translation is expensive. It costs approximately five cents a word for Spanish, twelve cents a word for Portuguese and fourteen cents a word in French. These economic realities lead many major Internet ministry outreaches to deliberately stay with English for their primary language. Others will use inexpensive software which translates poorly. Some international readers will be deeply touched. Others will be offended at the grammatical errors.
Take time to carefully research advertised translation companies. Perhaps a congregation might be blessed with bilingual or multilingual talent. Check references. We sometimes get what we pay for and cheap is not necessarily the best quality. It helps to have a translator with training in spiritual nuances. Some translation companies will offer a discount with volume work. Translation takes time. If possible, have the materials "field tested" by readers of that primary language. Some use trial web pages for posting materials before putting them out on the world wide web.
The most critically needed languages for cyberevangelismm materials from a UFMCC Global Missions perspective based on seekers’ relationships with denomination: Spanish, French, German, Danish, Tagalog, Afrikaans, Chinese, Japanese and Russian. The Internet is increasingly multilingual. To be culturally relevant, people need materials in their primary language.
As individuals and churches, we can write cyberevangelism documents and raise money for translation, post them on our web pages and donate them for UFMCC Intranet materials and thus serve globally. There is an enormous scarcity of pro-Christian, pro glbt Internet multilingual resources. We have many talented writers and workshop presenters in our churches. Consider putting them up on the Internet in other languages as the Spirit leads.
The Internet never sleeps and posted materials outreach virtual visitors seven days a week, twenty-four hours a day.
15. 21st Century Challenge for pastors and lay leaders:
16. Selected Internet Articles on the Cyberchurch
17. A few good books on evangelism